Simple Content Conquer Social Media
“There’s no need to re-create everything from scratch … Look at some of the early adopters, see what they’ve done and see if it makes sense for your organization. And then think about what you need to do to customize it.”
– Dave Fletcher, Utah chief technology officer–
Phenomenon of social media today, especially for brands or organization that have variety type of users was they post something very simple content such as guessing picture, jokes, or some other kind of polling content.
On The Spot Trans7
407,513 likes · 154,909 talking about this
They have more than four hundred thousands fans with variety type of users, and most of their contents have a very good responses from users. That’s why they got very high number in people talking about. Here’s some of their post.
Mizone 100 %
576,356 likes · 33,435 talking about this
They have even more than five hundred thousands fans (more huge than On The Spot Trans7) with also variety type of users. Some of their content have a very good responses from users, but they didn’t got better number in people talking about. Here’s some of their post.
Teh Pucuk Harum
109,835 likes · 23,100 talking about this
Here we are. Teh Pucuk Harum not even better in total fans and people talking about compare to Mizone 100% and On The Spot Trans7, but with very simple content we could beat the interactions on some posts
It’s already more than a week Teh Pucuk Harum’s page posted this content, but there’s still a lot of comments, likes and shares are continuing to flow. Here’s some other simple phenomenon content.
So, the points is creating content was not about create everything from scratch but how to choose the proper content that fit to our brand or organization as well.
Teh Pucuk Harum want to deliver some message by this kind of content. With the “Fren” greeting to users, they want to show what friends usually do. They laughing together, playing together and having fun with some jokes, guessing games, simple chit chat, and so on. So, Teh Pucuk Harum was success to deliver their message to their fans.